5 Settembre 2026
Mafra Channel
  • Washing
    • Bodywork
    • Car wash
    • Rims and tires
    • Glasses
    • Decontamination
    • Gaskets and plastics
    • Engine
    • Nautica
    • Animals
  • Interior cleaning
    • Fabrics and carpeting
    • Leather
    • Plastics
    • Glasses
    • Kitchen
    • Sanitizers
    • Perfumers
  • Polishing
  • Car Detailing
    • Maniac Line
    • Equipment
  • Collaborations
  • Offers
  • Events
  • Training
    • Detailing School
    • Maniac Line Training
  • Mafra Shop
No Result
View All Result

Trendings:

  • Washing
  • Decontamination
  • Interior cleaning
  • Leather
  • Perfumers
  • Fabrics and carpeting
  • Glasses
  • Washing
    • Bodywork
    • Car wash
    • Rims and tires
    • Glasses
    • Decontamination
    • Gaskets and plastics
    • Engine
    • Nautica
    • Animals
  • Interior cleaning
    • Fabrics and carpeting
    • Leather
    • Plastics
    • Glasses
    • Kitchen
    • Sanitizers
    • Perfumers
  • Polishing
  • Car Detailing
    • Maniac Line
    • Equipment
  • Collaborations
  • Offers
  • Events
  • Training
    • Detailing School
    • Maniac Line Training
  • Mafra Shop
No Result
View All Result
Mafra Channel
No Result
View All Result
Home Events

DB Expo 2026: Labocosmetica Brings a Lineup of Brand-New Products to Erba

Francesco Di Florio by Francesco Di Florio
in Events, Car Detailing
133
VIEWS
Share on FacebookShare on Whatsapp

Published on: March 18, 2026 Updated on: March 18, 2026

DB Expo 2026: Where Automotive Excellence Meets Innovation

On March 20 and 21, 2026, Lariofiere in Erba (CO) will once again shine the spotlight on excellence in the automotive care industry with a new, ambitious edition of DB Expo. Following the success of the previous edition, the event reaffirms its status as an international benchmark for professionals in the fields of auto body repair, detailing, and paintless dent repair (PDR), bringing together under one roof the leading innovators in the vehicle care sector.

DB Expo 2026 Labocosmetica Booth

The Event: Three Souls, One Stage

DB Expo 2026 is structured around three key pillars that represent the entire vehicle care industry:

Body Shop – The latest innovations in painting, equipment, and high-efficiency work cycles

Detailing – The art of attention to detail, using the best products and techniques for aesthetic protection

Dent Removal (PDR) – The most advanced technologies for repairing hail damage without repainting

To make this edition even more spectacular, the Polishing Championship will take place in the fair’s central ring: the best detailers from around the world will compete in extreme correction and polishing challenges, putting their technique, speed, and precision to the test in a one-of-a-kind competitive format.

At the same time, the two PDR World Championships will also take place, where the world’s top technicians will compete in precision and speed challenges to repair dents. This program makes DB Expo 2026 the only event in the world where three disciplines come together under one roof.

DB Expo 2026 Exhibition Area

Labocosmetica: The RTU Line Is a Game-Changer

One of the most anticipated new features of this edition is undoubtedly Labocosmetica’s RTU (Ready To Use) line—a family of products designed from the ground up to deliver professional-grade performance without the need for dilution or adjustment. This represents a significant step forward in operational efficiency, designed for those who want consistent, fast, and repeatable results.

Initio – A ready-to-use alkaline pre-wash, ideal for removing surface dirt during the pre-wash phase; easy to apply and suitable for both professionals and enthusiasts.

Texia – The line’s RTU fabric cleaner, featuring exclusive ACTIVBOOST™ technology that enhances penetration between fibers and works where traditional detergents fall short. It is the only alkaline RTU in the line and is designed to provide deep cleaning even without mechanical agitation.

Varius – A high-performance, ready-to-use (RTU) all-purpose cleaner (APC) developed with a new formula that ensures an intense, controlled, and balanced cleaning action. Safe for use on surfaces such as leather, Alcantara, plastics, and panels, without the risk of staining or over-cleaning.

Free, Cleanse, and Renew: The Triad of Deep Care

Alongside the RTU line, Labocosmetica will showcase three products designed for advanced car body care and protective films:

Libera – An innovative concentrated professional pre-wash that falls into the TFR (Traffic Film Remover) category. It stands out for its ability to combine the effectiveness of a traditional TFR with a powerful integrated decontaminating action, reducing the number of steps required and optimizing work time.

Limpia – The specialized cleaner for PPF films and vehicle wraps, which works by capillary action and contains absolutely no harsh ingredients: zero abrasives, zero solvents, zero risks. Its gentle yet effective alkaline formula makes it the only recommended cleaning product for high-value protected surfaces.

Renova – A pH-balanced, highly lubricated shampoo specifically formulated for deep cleaning of PPF and vehicle wraps. Its innovative formula penetrates the micro-pores of the materials, dissolving contaminants and deposits without damaging the surface structure of the films.

Labocosmetica Products at DB Expo 2026

The Big News: The Armorius System by Labocosmetica

DB Expo 2026 will serve as the stage for the global debut of Armorius by Labocosmetica: not just a product, but a complete professional system designed entirely around PPF. This ambitious project stems from the recognition of a gap in the market: most current solutions treat PPF as an accessory to paint, rather than as a standalone technology with its own specific requirements.

The philosophy has been clear from the start: PPF is not paint, and everything related to it—from the film to the coating, and from preparation to maintenance—must be specifically designed for it.

PPF films, the core of the system, are available in three variants to meet every aesthetic need:

Armorius Shine – The glossy, transparent, and water-repellent version, with a water contact angle exceeding 100°. An optically pure film that does not alter the paint but enhances it, while also eliminating the orange-peel effect typical of many films on the market.

Armorius Satin – The satin version, featuring a transparent satin finish with a gloss level between 30° and 35°. Water-repellent and thermally self-healing, its structure conforms to every curve of the bodywork without altering its character.

Armorius Matt – The matte version, featuring a transparent matte finish with a gloss level between 10° and 15°. Designed to preserve the aesthetic appeal of matte finishes without compromising their natural look.

All three films share outstanding technical characteristics: Lubrizol TPU material with a self-healing thermal top coat, mechanical resistance to impacts and scratches, and a multi-layer structure designed to ensure ease of installation, durability, and long-lasting aesthetic appeal.

Specialized coatings, the second pillar of the system, are available in two versions—Gloss and Matt—and are specifically formulated to work on the PPF rather than on the paint. The PPF acts as a mechanical shield, but its surface requires specialized chemical protection to maintain its water-repellency, stain resistance, and appearance over time.

The maintenance system rounds out the package: cleaning products specifically designed for PPF and protected surfaces, such as Limpia and Renova, ensure that performance remains consistent over time, protecting the film from daily wear and tear without ever compromising its functionality.

Finally, Armorius PPF is a certified, traceable, and insurable film: in the event of damage, the policy can cover the cost of restoring the film, making the protection not only physical and aesthetic but also economically sustainable.

 

1 of 12
- +

Don't Miss It

DB Expo 2026 is more than just a trade show: it’s a global ecosystem where innovation meets professional practice. The Labocosmetica booth in Hall 2, Booth A2, will be the place to experience firsthand the products that are redefining industry standards.

Practical Information

Dates: March 20–21, 2026

Location: Lariofiere, Viale Resegone – Erba (CO)

Target audience: Auto body professionals, detailers, PDR technicians, distributors, and enthusiasts

Website: www.dbexpo.it

Don’t miss the most important event of the year in the car care industry. Follow Labocosmetica on its official channels for live updates from the event.

Previous Post

Mafra at Automotoretrò 2026: car care products combining history, passion, and innovation

Next Post

Mafra at AMTS 2026: The world of car detailing takes center stage at the loudest weekend of the year

Francesco Di Florio

Francesco Di Florio

Marketing and Communications Director of Mafra. "Our passion for cars unites us, and here I take you to the heart of our world: from national and international events to the latest product news and the best tips for taking care of your vehicle. Stay with me to discover everything that makes the Mafra universe unique!"

WE ALSO RECOMMEND

MA-FRA in Marsala for Kitesurf Freestyle World Cup
Events

MA-FRA in Marsala for Kitesurf Freestyle World Cup

by MafraBlog
24/06/2013
MA-FRA on track in TURBO WEEK on Discovery Channel
Events

MA-FRA on track in TURBO WEEK on Discovery Channel

by MafraBlog
22/04/2014
Stresa Classica 2025: the Elegance of Historic Cars on Lake Maggiore with the Support of Mafra
Events

Stresa Classica 2025: the Elegance of Historic Cars on Lake Maggiore with the Support of Mafra

by Francesco Di Florio
19/03/2025
MA-FRA at Milan AutoClassica 2013
Events

MA-FRA at Milan AutoClassica 2013

by MafraBlog
23/11/2012
Mille Miglia 2014: MA-FRA and the passion for classic cars.
Events

Mille Miglia 2014: MA-FRA and the passion for classic cars.

by MafraBlog
16/05/2014
Milan AutoClassica 2020, the Classic and Sports Car Show, loved and followed by all enthusiasts
Events

Milan AutoClassica 2020, the Classic and Sports Car Show, loved and followed by all enthusiasts

by MafraBlog
24/09/2020
Next Post

Mafra at AMTS 2026: The world of car detailing takes center stage at the loudest weekend of the year

FOLLOW US ON

Get the best blog articles in your inbox

Mafra Channel

Washing techniques, professional tips, industry innovations and exclusive events-everything you need to know about the world of car care is here. Stay up-to-date on the latest Mafra news, discover secrets and insights for flawless results.

Recent Articles

Labocosmetica ad Automechanika Frankfurt 2026: il debutto fieristico mondiale dell’ecosistema ARMORIUS PPF

Labocosmetica ad Automechanika Frankfurt 2026: il debutto fieristico mondiale dell’ecosistema ARMORIUS PPF

by Francesco Di Florio
03/09/2026
0

Supreme Collection Ma-Fra: il car detailing diventa semplice. 10 prodotti pronti all’uso, senza tecnica né complicazioni

Supreme Collection Ma-Fra: il car detailing diventa semplice. 10 prodotti pronti all’uso, senza tecnica né complicazioni

by Francesco Di Florio
10/07/2026
0

Useful Links

  • Mafra Shop
  • Articles
  • Maniac Line Training
  • Detailing School

Follow us

  • Da oltre 20 anni cerchiamo online risposte a tutto.🔍Come arrivare prima.Come organizzare un viaggio.Come risolvere un problema.Anche come prenderci cura della nostra auto.🙌 Perché ogni routine nasce sempre da una domanda:di cosa ha bisogno oggi la mia auto?🚗 Insetti sulla carrozzeria, vetri sporchi, interni da rinfrescare, plastiche da proteggere, cerchi da pulire: ogni esigenza ha una risposta, un metodo, un prodotto giusto.❤️ Da sempre, MA-FRA accompagna chi cerca soluzioni concrete per la cura dell’auto.Dalla ricerca alla routine.La risposta è nella cura giusta.#mafra #nascitagoogle #google
  • Back to work. Il reset della tua auto inizia da qui. 🔄🚗Dopo viaggi, caldo, insetti, polvere e sabbia, è il momento di tornare alla routine di car care con gli alleati giusti:🪰 Killer per eliminare insetti e residui organici🫧 Idrowash e Shampoo Power per una pulizia esterna profonda✨ Last Touch per ritrovare brillantezza e protezione🧼 Pulimax per igienizzare e rinnovare gli interni💺 Trattamento 3 in 1 Tessuti per pulire, ravvivare e proteggere sedili e rivestimentiTutto ciò che serve per cancellare i segni dell’estate e ripartire con un’auto come nuova.Scopri i tuoi must-have su mafra.shop.Quale alleato non può mancare nel tuo reset post-estate?😎#MAFRA #BackToWork #CarCare #PuliziaAuto #CuraAuto
  • Il colore della tua auto sembra spento?🫣 Spesso non è la vernice: è ciò che si deposita sopra.Smog, residui minerali, piogge acide e patina opaca possono togliere profondità e brillantezza alla carrozzeria lavaggio dopo lavaggio.💪 Shampoo Rigenerante Supreme nasce per rendere questa fase più semplice, efficace e accessibile anche a chi non è esperto.Perché sceglierlo?• Ravviva il colore e riporta brillantezza alla vernice• Aiuta a eliminare patina opaca, smog e leggere tracce di calcare• Ha una schiuma densa e lubrificata per un lavaggio più sicuro• Contribuisce a rendere la superficie più uniforme e luminosa• Offre un risultato premium senza procedure complesse🚗 Più colore.🤩 Più brillantezza.🚀 Più Supreme.Il car detailing non è mai stato così facile.Ready for Supreme?👉 Prova ora Shampoo Rigenerante su mafra.shop. Link in bio!#MaFra #SupremeCollection #DetailingExperience #ShampooAuto
  • La brillantezza della vernice inizia dal lavaggio.🚗💦Scopri Shampoo Rigenerante Supreme.Lo shampoo che ravviva il colore e riporta brillantezza alla vernice, aiutandoti a eliminare patina opaca, smog e leggere tracce di calcare durante il lavaggio.😍 La sua schiuma densa e lubrificata favorisce lo scorrimento del guanto sulla carrozzeria, rendendo il lavaggio più sicuro e più piacevole da vivere.Più colore.Più brillantezza.Più profondità.🚀 Una performance da detailing resa più semplice da integrare nella tua routine: applicazione intuitiva, risultato visibile e una carrozzeria più viva fin dal primo utilizzo.Il car detailing non è mai stato così facile.👉 Prova ora Shampoo Rigenerante Supreme su mafra.shop, link in bio!#MaFra #SupremeCollection #DetailingExperience #ShampooAuto
  • Se il tuo sedile potesse parlare dopo l’estate… avrebbe molto da raccontare. 😅Perché quello che l’estate lascia sui sedili non è solo un ricordo: salsedine, sale, sabbia, macchie e cattivi odori possono restare intrappolati nelle fibre. 🏖️La soluzione? Trattamento 3in1 Tessuti MA-FRA. ✨La sua schiuma attiva aiuta a smacchiare a fondo, eliminare sporco e cattivi odori e a ravvivare i colori di tessuti, velluto e Alcantara®, con una formula spray che non bagna eccessivamente e non lascia aloni.Un gesto semplice per riportare gli interni della tua auto al loro meglio dopo l’estate. 🚗💨Perché il costume bagnato può essere un ricordo…ma non deve diventare una macchia sul sedile. 😉Dell’estate conserva solo i ricordi migliori. 💙#MAFRACartoon #Trattamento3in1Tessuti #InterniAuto #PuliziaInterni #DopoLestate
  • 🚀 BACK TO WORK – Rimetti tutto in ordine.Il rientro parte anche dalla tua auto.Scopri la selezione MA-FRA pensata per pulire, proteggere e riportare sotto controllo interni, vetri, esterni e superfici dopo l’estate.💪 Fino al 13.09 prodotti selezionati con sconti fino al 15%.Riparti con più ordine.Riparti con MA-FRA.👉 Scopri la promo su mafra.shop, link in bio.
  • Le plastiche esterne della tua auto non restano nuove per sempre.😞Sole, polvere, lavaggi e intemperie possono far apparire paraurti, fascioni e spoiler sempre più spenti e sbiaditi.🚀 Con Faspoiler MA-FRA puoi rinnovare e proteggere le plastiche esterne in modo semplice e veloce.La sua formula spray pronta all’uso crea un velo lucido, trasparente e protettivo, aiutando a preservare le superfici dallo scolorimento e dall’invecchiamento.Applicazione facile.Risultato immediato.Prima e dopo pazzesco.👉 Scopri Faspoiler su mafra.shop, link in bio!#MAFRA #Faspoiler #CuraAuto #CarCare #PlasticheAuto
  • Se hai l’auto parcheggiata fuori in questi giorni, questo post è per te. 👇La pioggia sabbiosa non è solo fastidiosa: è aggressiva. E più aspetti, più rischia di lasciare segni sulla carrozzeria. 🫣Per risolvere il problema hai due possibilità:👉 Portare la tua auto in un autolavaggio MAFRA​.👉 Prenderti cura della tua auto direttamente a casa, seguendo i nostri consigli e utilizzando i prodotti giusti.Abbiamo preparato una guida rapida con tutto quello che devi sapere per rimuovere correttamente la sabbia e proteggere la tua carrozzeria.Scorri, salva e mettila in pratica. 👌​T​rovi tutti i prodotti che ti servono su mafra.shop.
  • Vuoi cambiare atmosfera nella tua auto?A volte basta una fragranza per rendere l’abitacolo più accogliente, personale e piacevole da vivere.😍 Harya MA-FRA è il profumatore da bocchetta per auto e camper pensato per chi vuole portare stile, comfort e personalità in ogni viaggio.Design essenziale, rilascio graduale del profumo e 6 fragranze esclusive per scegliere il mood più adatto a te.🍦 Vanilla Delight.⚪️ White Puff.🌺 Delicate Blooming.🌊 Ocean Breeze.🌿 Mediterranean Garden.🍓 Sweet Berries.Qual è la tua atmosfera?👉 Scopri Harya su mafra.shop, link in bio!

© 2024 - MA-FRA S.p.A. a Socio Unico - Via Aquileia 44/46 - 20021 Baranzate - Milan - Italy - Privacy Policy

Welcome Back!

Login to your account below

Forgotten Password?

Retrieve your password

Please enter your username or email address to reset your password.

Log In

Add New Playlist

No Result
View All Result
  • Washing
    • Bodywork
    • Car wash
    • Rims and tires
    • Glasses
    • Decontamination
    • Gaskets and plastics
    • Engine
    • Nautica
    • Animals
  • Interior cleaning
    • Fabrics and carpeting
    • Leather
    • Plastics
    • Glasses
    • Kitchen
    • Sanitizers
    • Perfumers
  • Polishing
  • Car Detailing
    • Maniac Line
    • Equipment
  • Collaborations
  • Offers
  • Events
  • Training
    • Detailing School
    • Maniac Line Training
  • Mafra Shop

© 2024 - MA-FRA S.p.A. a Socio Unico - Via Aquileia 44/46 - 20021 Baranzate - Milan - Italy - VAT Registration with the Register of Companies of Milan 02916980960 - Share Capital € 2,000,000.00 - Privacy Policy

  • Italiano
  • Français