Published on: 03/03/2014 Updated on: 20/02/2025
MA-FRA will open the New Season of Top Gear with a TV spot that will accompany viewers throughout the show's 18th season: a warm up by MA-FRA dedicated to all fans of the famous series dedicated to motorsports.
Top Gear, which will air every Monday at 9:10 p.m. on DMAX, digital terrestrial channel 52 and TivùSat channel 28 starting March 3, 2014, also promises sparks this year.
This season, the historic 'Top Gear' presenters return with ever more exciting challenges putting the latest, greatest and fastest cars on the market to the test. Richard immerses himself in the world of NASCAR racing, while Jeremy and James take a trip to Beijing to explore China. And if that's not enough, we'll see a host of stars get behind the wheel on the Top Gear track, including Hollywood actors Michael Fassbender and Ryan Reynolds, rock legend Slash and F1 driver Kimi Raikkonen.
MA-FRA will open the show with a short commercial dedicated to LAST TOUCH, its liquid car wax rich in carnauba wax. Quick and easy to use, LAST TOUCH wax is an exceptional, streak-free product suitable for quick car polishing: with polish-like results.
For this occasion, MA-FRA has decided to promote a promotion on SPEED products. Quick-to-use, simple products: for quick, effortless finishing after washing and cleaning your car.
MA-FRA therefore created SPEED KIT. A KIT dedicated to viewers who were asking for a promotion on products to use after washing the car: either manually or in a car wash.
In fact, the Kit consists of a superfast liquid wax, a special tire black and a specific interior cleaner: products to be used after washing the exterior and vacuuming the interior. These in detail are the products contained in SPEED KIT:
LAST TOUCH - Superfast Liquid Wax
EXTREME BLACK - Eraser black spray
3IN1 PLASTICS - Plastics Cleaner
+ HOMAGE - CRYSTAL Bag
Click here for more information: SPEED KIT
