Published on: 19/11/2024 Updated on: 20/02/2025
Great success for our booth, where the queen was Fede Perlam's Nissan Skyline GTR R34, used for demonstrations of Labocosmetica rinseless products. And our experts also explained the proper use of Mafra and Maniac Line products for car care
Mafra has replicated at Milan AutoClassica the success achieved with its stand at Auto and Moto d'Epoca in Bologna. In Hall 16 of the Rho-Milan Fairgrounds, our booth was also the center of attention for visitors, who benefited from the advice of Mafra experts.
A Star at Milan AutoClassica
In Milan, just as in Bologna, the Mafra booth was presented in the guise of a temporary shop of all our car care product lines.
But the big news was the presence of a live area dedicated to the new rinseless products by Labocosmetica, which provide exceptional results without the need to use water.
Demonstrations of their use were performed on an exceptional protagonist: the Nissan Skyline GTR R34, an iconic super sports car intended for the Japanese domestic market made available by Faith Perlam. A true tribute to the Fast N Furious film saga!
The "beast" of the popular automotive influencer, Brand Ambassador Maniac Line, caught the attention of visitors to Milano AutoClassica with its unmistakable look, conveying the aggressiveness of its power.
Treatments with Labocosmetica's rinseless products, which are ideal for waterless detailing, kept Faith Perlam's incredible Skyline in perfect condition for the duration of Milano AutoClassica.
To each his own line of Mafra products.
The Mafra booth at Milano AutoClassica allowed visitors to experience live and appreciate the full range of our car care products.
The line Mafra is synonymous with quality combined with ease of use that enables everyone to achieve flawless results. Maniac Line is, on the other hand, dedicated to the most demanding enthusiasts and makes detailing affordable for everyone. Labocosmetica, finally, is designed for car detailing professionals and those seeking the ultimate in innovation and performance.
Our experts also offered all visitors to Milano AutoClassica hands-on demonstrations of valuable window and seat leather cleaning treatments.
Demonstrations at Milano AutoClassica
In fact, perfect window cleaning, which is essential for safe driving, requires proper technique and the use of appropriate tools, such as the brand new cloth Glass Ultimate Microfiber Cloths, designed for window cleaning.
Our experts, always lavish with advice, explained to visitors how two steps are always necessary. The first removes dirt, but leaves halos that reduce visibility. The second pass removes them and allows for perfect drying.
Therefore, the package of Glass Ultimate Microfiber Cloths contains two cloths, in different colors, to achieve a perfect result.
We also explained to visitors to the Mafra booth at Milano AutoClassica how leather should not only be cleaned on the surface, but treated in depth because, just like ours, it suffers from dehydration.
Ideal for these operations is the Charme Kit, consisting of special moisturizing, nourishing and protective creams.
Also at Milano AutoClassica, we at Mafra were close to all fans of the world of historic, sports and collector cars!
