Published on: 28/11/2012 Updated on: 20/02/2025
Last October 6, the first MA-FRA-labeled Auto Detailing course was held at the Baranzate headquarters.
MA-FRA, in collaboration with LaCuraDell'Auto.it, the most important Italian site dedicated to the world of Auto Detailing, organized a meeting for the most active users of the site: real opinion leaders in the sector. The course was highly appreciated by the participants and represents another initiative designed by MA-FRA to increase its Business in the Auto Detailing area.
This new sector is therefore another market in which to develop one's business: doing Auto Detailing is in fact not simply cleaning one's car, but a passion that is capturing so many enthusiasts in its network.
The operations to be performed, which include cleaning, polishing, and waxing, are geared both toward pure personal satisfaction and toward having a truly well-maintained and finished-looking vehicle, such as for car show owners or exhibitors at trade shows.
The products to be used are therefore dedicated to particular problems to be addressed: a variety of demands to which the MA-FRA catalog is now capable of responding. In fact, the products in the Auto Detailing Line, thanks to initiatives such as these, will have even more possibilities for sales and commercial developments on your customers: the Auto Detailing sector is a decidedly growing sector, which must, however, be accompanied by ad hoc initiatives in order to reap the concrete benefits.
The initiative is designed for this very reason.
The meeting was divided into two parts: during the morning a theoretical lecture in the classroom, while in the afternoon it turned to practice. During the classroom lecture, important topics related to the chemical composition of products and their use were addressed: special attention was then paid to water hardness and questions from participants. In the afternoon session, on the other hand, lectures were conducted directly in the field: with topics of fundamental interest to the participants such as Pre-washing, Interior Washing, Rim Cleaning, Polish Express and Comparative Tests between different products.
Another step by MA-FRA into the Auto Detailing industry with MA-FRA products even more prominent and competitive-another special opportunity for all!
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