Published on: 31/10/2014 Updated on: 20/02/2025
Those who were fortunate enough to visit the Supercar Auto Show last Oct. 11 and 12 in Rome cannot have failed to notice a particular gleam in the "eyes" of the cars on display.
Indeed, their lights shone not only because they had just been cleaned and regenerated by the girls who roamed the halls armed with triggers and cloths, but because these had done so with Ma-Fra products.
In fact, the Milan-based company operating since 1965 in the Car Care sector was present at the fair with its best selection of car cleaning products, particularly for body care.
Thus, here come the "Ma-Fra Quick Detailers," such as the Last Touch superfast wax , the Fast Cleaner dry cleaner , the polish that is used like a Polish Express shampoo, and the Killer bug remover, the best-selling product in the official auto-spa.co .uk e-commerce .
Numerous people assembled around the polished cars taking photos and shooting short videos, intrigued by the 'unusual spectacle offered by the Ma-Fra "Starlets" ready to make every car present shine and sparkle.
The original and flashy cars on display at the Supercar Roma Auto Show were thus able to show themselves in all their splendor during a weekend of entertainment and passion for the four wheels. Among the cars that Ma-Fra took care of, it is a must to mention the Ferrari F1, La Toro Rosso Red Bull and Lotus F1, racing models that lent themselves to treatments of its "car cosmetics
