Published on: 19/11/2021 Updated on: 20/02/2025
Finally EICMA 2021, strictly live!
EICMA 2021 returns to open its doors to the public. The most important international event dedicated to 2-wheelers could not miss our stand, overflowing with products for the care of any vehicle, ready to welcome visitors with interesting attractions. Visit us at Hall 18 - Stand C76, among our guests also Elena Berlato and Fede Perlam!
After last year's closure due to the pandemic situation, EICMA 2021 returns to open its doors to the public. From Tuesday, November 23 until Sunday, November 28, we at Mafra await you in Hall 18 - Stand C76 with an exhibition of all our products dedicated to motorcycle and car care and a series of extraordinary guests.
The spotlight is on the latest additions to our offerings, first among them Maniac Line, the new line designed for true car care maniacs. A range of 14 products designed for those who are not satisfied and are constantly looking for the perfect detail. With Maniac Line products, you can achieve results comparable to those of professional detailers. Come and discover them at our booth, where you can also purchase them!
Welcoming you will be all of Mafra's car and motorcycle care products, starting with Killer, the specific cleaner for removing gnats and insects from fairings and fairings. Our experts will be waiting to provide you with all the information on how to use each product in the best possible way!
Here is a brief gallery from the latest edition of EICMA:
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What's new from Mafra at EICMA 2021
EICMA 2021 is the right opportunity to discover how to best take care of your passion, on two or four wheels! At the fair, you will also be able to discover our very latest products: the Mafra buckets and brushes. Two types of accessories that are indispensable for carrying out a proper wash.
Mafra Buckets
Most of the scratches that can be found on the fairings or bodywork of a car are caused by improper washing technique. To make sure you don't scratch the surfaces, the advice is to always use the 2-bucket method, the first for the washing phase and the second for the rinsing phase.
Made of sturdy black plastic with eye-catching graphics, the Wash and Rinse Buckets are specially designed for best performance during washing and rinsing.
- The Bucket Wash:
the bucket is designed to Facilitate the washing phase, allowing you to create a perfectly dosed solution of water and shampoo.
- The Rinse Bucket
the bucket is the ideal mate Of the Bucket Wash. Used with its grid Grit Safe, available as an option, facilitates the rinsing phase with the glove, preventing dirt residue from scratching the surface.
Mafra buckets, in addition to havingexcellent chemical resistance to acid and alkaline substances, are versatile and impact-resistant. Due to their compact and tapered shape, they are also very practical and can be conveniently stored with the products inside.
Mafra Brushes
For ever more thorough cleaning in every detail, we have made 2 innovative brushes:
- The Lime Brush, available in 3 sizes (16, 24 and 30mm), is ideal for the cleaning the interior of the car. The special bristles with which it is made absorb very little water and do not swell, maintaining their excellent performance and resisting abrasion more. The bristles are also self-cleaning and oil-repellent. Thanks to the electrostatic capacity of its filaments, the Lime Brush, when used dry, gently captures dust.
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- The Red Brush, available in 3 sizes (16, 24 and 30mm), is designed for the treatment of exterior surfacesparticularly emblems, grills, alloy wheels and plastics, but also engine compartment, leather and Alcantara® steering wheels, as well as seat stitching and leather inserts. Due to the different stiffness of the two materials from which its filaments are made, this brush is ideal for tenacious and particularly anchored soils.
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The attractions at the booth
As always, important guests and attractions cannot be missed at our EICMA booth . Starting with. Faith Perlam, our Brand Ambassador. The well-known Youtuber on Saturday, November 27 and Sunday, November 28 is at our booth to greet his followers and distribute exclusive limited edition caps. Also at our booth you can admire his 1994 Viper, a car with 770 horsepower! And don't miss his very special motorcycle, it will be a great surprise.
But the surprises at the Mafra booth don't end there! Joining us at Mafra this year is also. Elena Berlato. With her more than 800,000 followers, Elena literally makes social media and all visitors to the fair go crazy. It has been several years since Elena was elected Miss EICMA, and this year you can admire her every day at our booth, along with the beautiful Debbi Oggioni.
Over the weekend, guests at our booth include. Vanni Oddera who, with his motorcycle, brings smiles to people less fortunate. Come and find out all about his Motorcycle Therapy!
Don't miss any of our attractions at EICMA 2021! We are waiting for you with all our sympathy, to share with you our same healthy passion for motors!
We are waiting for you, come to Hall 18 - booth C76!
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